Bang & Olufsen Neu-Rum

Bang & Olufsen

Neu-Rum, Austria

Bang & Olufsen is regarded as a cult brand in the field of consumer electronics: Nowadays the company founded in Denmark is an absolute pioneer in terms of design, technology and innovation. What began in the 1920s with the production of small radios, scores today with technological perfection and emotional appeal in audio systems, speakers, telephones, televisions and multimedia products. In addition, the brand attaches great importance to easy handling of the products, their unusual design and unmistakably good service.

The high design standards are also reflected in the "B & O" stores: clear lines and structured shapes make the interior of the shop in Neu-Rum unmistakable. The first-class lighting solution from PROLICHT does not only illuminate the exhibits in a particularly pleasant and glare-free way, but is also extremely flexible. The spotlights used can be repositioned at any time and the IMAGINE Flex spotlights offer a manual adjustment of the beam angle from 14° to 48°. In addition, the MAGIQ wallwashers illuminate all vertical surfaces with the help of PROLICHT Vertical Boost, ensuring uniform illumination of the entire showroom. Bang & Olufsen and PROLICHT have a passion for design and innovation, and this is clearly visible in the showroom in Neu-Rum.


Lightplanning: PROLICHT | Photo: Martin Vandory